Did you know the Boomer generation has 70% of the disposable income in the United States and yet only receives 10% of the average marketing budget? Did you know there is one generation who doesn’t even read emails anymore? This workshop will show you how each generation likes to be wooed by marketers, what they are buying, and how to use multi-channel marketing that works.
Boomers don’t think, act, or look at marketing the same as the Millennials, and Generation X is a very unique kind of consumer. Join us for a stimulating discussion on how you and your business can reach your target customer in the most effective way.
11:00 am - 1:15 pm